Advertising is an inevitable part of any e-commerce business, where pay-per-click (PPC) management plays an important role in bringing as much traffic as possible. Research shows that 65% of s […]
Category Archives: Conversion Rate Optimisation
How to Optimize Your Contact Form
There are numerous websites that have a good traffic but can’t turn it into a decent conversion. It’s not any kind of wonder if you find yourself in that group because having a lot of visitors doe […]
ToFu, MoFu & BoFu – Use the Right Content to Optimize Conversion Rate
Customers usually weigh several factors before they make a buying decision. It’s not like they’ll see your advertising and instantly make a purchase. To have them make the jump from initial intere […]